Run the checks on every script/cibuild and script/docker build (closes #101)

Both scripts pass a new CHECK_EPOCH, which the Dockerfile's make
fmt-check, make lint and make test steps name in their commands. On an
unchanged tree Docker used to serve those steps from its build cache, so
a run could pass without checking anything. The script/bootstrap steps
stay cached. A plain docker build . still works, as upaas builds the
image that way: it leaves CHECK_EPOCH empty and reuses the check steps
only for an identical build context.

Model: opus-5-5

README.md

@@ -345,8 +345,9 @@ them. We provide:
 - `script/check` — run test, lint, and fmt-check
 - `script/docker` — build the Docker image tagged via `script/projectname`
 - `script/docker-smoke` — build the image, start it, wait for it to be healthy
-- `script/cibuild` — CI entrypoint: `docker build .` (the Dockerfile
-  runs the checks, so a green build implies a green repo)
+- `script/cibuild` — CI entrypoint: `docker build .` with a new
+  `CHECK_EPOCH` on every run, so the Dockerfile's checks run instead of
+  coming from the build cache, and a green run implies a green repo
 - `script/precommit` — pre-commit checks (`go mod tidy` guard, then
   `script/check`)
 - `script/install-precommit` — install the git pre-commit hook that