docker: report the real version in the image (closes #109)

The Dockerfile builder stage takes ARG VERSION (default `dev`) and passes
it to `make build` on the command line, which overrides the Makefile's
`git describe` default. script/docker computes the version from
`git describe` on the host and passes it as --build-arg VERSION, because
.dockerignore leaves .git out of the build context and `git describe`
inside the build only ever produced `dev`. A build that passes no
argument, such as script/cibuild, still reports `dev`.

`logger.Identify`, which logs `starting` with the version, was never
called; `main` now calls it first, so the version is in the startup log.

Model: opus-5-5

Makefile

@@ -1,6 +1,8 @@
 .PHONY: all bootstrap setup build lint fmt fmt-check test check clean hooks docker
 
 BINARY := dnswatcher
+# `make build VERSION=...` overrides this; the Dockerfile does so, as the
+# image has no .git to describe.
 VERSION := $(shell git describe --tags --always --dirty 2>/dev/null || echo "dev")
 LDFLAGS := -X main.Version=$(VERSION)