Rename app from chat to neoirc, binary to neoircd (closes #46) (#47)

Complete rename of the application from `chat` to `neoirc` with binary name `neoircd`.

closes #46

## Changes

- **Go module path**: `git.eeqj.de/sneak/chat` → `git.eeqj.de/sneak/neoirc`
- **Server binary**: `chatd` → `neoircd`
- **CLI binary**: `chat-cli` → `neoirc-cli`
- **Cmd directories**: `cmd/chatd` → `cmd/neoircd`, `cmd/chat-cli` → `cmd/neoirc-cli`
- **Go package**: `chatapi` → `neoircapi`
- **Makefile**: binary name, build targets, docker image tag, clean target
- **Dockerfile**: binary paths, user/group names (`chat` → `neoirc`), ENTRYPOINT
- **`.gitignore`/`.dockerignore`**: artifact names
- **All Go imports and doc comments**
- **Default server name**: `chat` → `neoirc`
- **Web client**: localStorage keys (`chat_token`/`chat_channels` → `neoirc_token`/`neoirc_channels`), page title, default server display name
- **Schema files**: all `$id` URLs and example hostnames
- **README.md**: project name, all binary references, examples, directory tree
- **AGENTS.md**: build command reference
- **Test fixtures**: app name and channel names

Docker build passes. All tests pass.

<!-- session: agent:sdlc-manager:subagent:a4b8dbd3-a7c8-4fad-8239-bb5a64a9b3d6 -->

Co-authored-by: clawbot <clawbot@noreply.eeqj.de>
Reviewed-on: #47
Co-authored-by: clawbot <clawbot@noreply.example.org>
Co-committed-by: clawbot <clawbot@noreply.example.org>

Makefile

@@ -1,6 +1,6 @@
 .PHONY: all build lint fmt fmt-check test check clean run debug docker hooks
 
-BINARY := chatd
+BINARY := neoircd
 VERSION := $(shell git describe --tags --always --dirty 2>/dev/null || echo "dev")
 BUILDARCH := $(shell go env GOARCH)
 LDFLAGS := -X main.Version=$(VERSION) -X main.Buildarch=$(BUILDARCH)
@@ -8,7 +8,7 @@ LDFLAGS := -X main.Version=$(VERSION) -X main.Buildarch=$(BUILDARCH)
 all: check build
 
 build:
-	go build -ldflags "$(LDFLAGS)" -o bin/$(BINARY) ./cmd/chatd
+	go build -ldflags "$(LDFLAGS)" -o bin/$(BINARY) ./cmd/neoircd
 
 lint:
 	golangci-lint run --config .golangci.yml ./...
@@ -27,7 +27,7 @@ test:
 # Used by CI and Docker build — fails if anything is wrong
 check: test lint fmt-check
 	@echo "==> Building..."
-	go build -ldflags "$(LDFLAGS)" -o /dev/null ./cmd/chatd
+	go build -ldflags "$(LDFLAGS)" -o /dev/null ./cmd/neoircd
 	@echo "==> All checks passed!"
 
 run: build
@@ -37,10 +37,10 @@ debug: build
 	DEBUG=1 GOTRACEBACK=all ./bin/$(BINARY)
 
 clean:
-	rm -rf bin/ chatd
+	rm -rf bin/ neoircd
 
 docker:
-	docker build -t chat .
+	docker build -t neoirc .
 
 hooks:
 	@printf '#!/bin/sh\nset -e\n' > .git/hooks/pre-commit